At Hale Bob, I designed vibrant and engaging emails that reflected the brand's identity while managing and scheduling comprehensive marketing campaigns. Over 2.5 years, our email marketing revenue grew by over 200%, driven by well-crafted content that showcased new collections, promotions, and style tips to enhance customer engagement. Additionally, I contributed to building out our SMS program and flows, ensuring a cohesive messaging strategy across all platforms. This integrated approach not only streamlined our communication efforts but also significantly boosted our overall brand presence in the competitive fashion landscape.